Not only do computers now come in all sorts of shapes and sizes but they are now available in all sort of colors too from specialist suppliers. The latest fashion to hit the market by storm is for pink computers.
Without wishing to appear to presumptive or generalist, pink computers are a “girlie” driven thing, although certain members of the world’s gay society might have a thing or two to say about that. But whoever had the original idea hit upon a little gold mine and since then, a real niche marketplace has been developed.
The original demand came from the children’s arena, when daughters began clamoring to their parents for them. The initial concerns of some parents were that the novelty of having a pink laptop would soon wear off. However, that is proving not to be the case as pink computers are becoming more and more popular, and the attraction is spreading outwards from children and is now beginning to be embraced by the older generation too. But even if it were to be the case that the initial attraction of the color might wear off, most manufacturers now produce “skins” to convert computers into different colors and finishes.
Pink computers are not only great for children because they LOVE the color, they are also a fantastic opportunity for introducing your child to a technology that they will have pleasure in discovering. Because they adore the color of the computers, they are more likely to use them more readily and will thereby be learning the basics of computer usage from their early years, which as we all know are the most formative and impressionable years.
When pink computers first appeared on the scene, they were more of a new sales gimmick than anything else. The actual quality of the computers themselves was of secondary consideration and many of the early products were pretty and pink but sometimes of unreliable pedigree. Nowadays, most of the “big boys” have joined what has turned out to be a very successful niche marketplace, and they now nearly all offer top quality machines in glorious pink.
The pink marketplace has now widened even further, so from the original children’s arena, it’s spread into the adult arena, (why not acknowledge the little girl inside the woman?), and not just ladies. For anyone who wants to make a statement or wants to be noticed, they are a great way of gaining attention.
Many companies have recognized the opportunity to buy pink, to express their liberal views and to get in touch with the wants and needs of their employees. So the marketplace has widened in this respect too. Whereas the initial impetus was very much in laptop arena, it has now spread big time into the PC arena for both home and office use.
Most serious computer suppliers now offer a great range of Pink computers and this has extended to all of the component parts being available in pink. So you get a pink keyboard, a pink tower, and pink monitor, and even a pink mouse.
Yes, pink is definitely here to stay.
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