A seasoned website flipper may have given you the advice to always use private domain registration, but in fact this article will make you think otherwise. Sure, it has always been advisable to to keep your personal information protected, but if you’re a website flipper, you may be missing out on prospective buyers. Firstly, though here is an explanation of what private domain registration is.
What is Private Domain Registration?
When working with a registrar like GoDaddy or NameCheap, you have the choice to register the domain privately. Some registrars will ask you to pay a small fee to keep your information inaccessible to the public. A non-profit corporation, ICANN monitors the registration of domain names, and it is a requirement for registrars to maintain a public WHOIS directory of the registered domains. This means that if you don’t opt to register privately, anyone who performs a WHOIS search can get hold of your personal information.
Things to Consider Before Registering Privately
Don’t panic. The reason why you shouldn’t use private domain registration is a good one. As a website flipper, you probably have many domains and websites in your possession. These possessions are actually assets that are a 24-hour, 7-day-a-week advertisement for you. Savvy buyers are site-shopping even outside of Flippa. The truth is, a potential buyer may even be looking at one of your parked domains right now. Don’t you want them to be able to get a hold of you?
If they have been in the business long enough, potential buyers know the easiest way to get a hold of the owner of a website or domain is by conducting a WHOIS search in order to obtain contact information. Then they’d be able to know for themselves if you are interested in selling.
Just take into consideration how many potential buyers you have lost because they couldn’t get a hold of you. By keeping lines of communication open and opting out of private domain registration, you have the opportunity to grow your website flipping business, and that means more cash in the bank.