A CD cover not only elevates the professional value of a CD but also helps a business build its brand and increase its customer base. A CD cover, if designed strategically, can help boost the sales of the CD as well. In this article, the printing consultants at Documedia give effective printing tips on creating an impressive CD cover/sleeve to enhance the value of your CD.
CD Cover Printing Strategies by Experts
Here are some useful tips on making your CD cover/sleeve inviting for buyers:
The artwork on a CD and its cover go a long way in popularizing the CD. However, today people view these covers and sleeves are viewed online, on tablets, smartphones and other similar devices. Therefore, it becomes important to ask the printing company to consider screen friendly versions of printing elements, especially with 3D lettering, ‘out-of-gamut’ hues and foil block.
Â·Basic vs. Fancy
Broadly, CD sleeve designs can be divided into two categories, Basic and Fancy. While the basic sleeve opens like a book and has enough space to hold a standard sized CD, the fancy CD has a case containing an extra panel to hold the CD. Most printing consultants would recommend fancy CD covers, as it has extra room to place the song list, credits and other information, thereby providing extra information for the customer.
Â·Multiple CD Holders
People like to decorate their shelves with CD collections of limited editions. If you have a set of CDs to be launched soon, consider a single CD sleeve for two-to-three CDs.
As marketing material goes, it is important to know what boosts the sales of a CD. Often people tend to underestimate the CD sleeve spine. It is the 1 cm broad card where the company’s/band’s name, brand company logo, special offers or anything inviting for the customers is placed. Experts at Documedia recommend that companies utilize the full 1cm area in order to optimize the CD for sale.
If you wish to print CD sleeves/covers of superior quality, contact Documedia, right away. They have established a reputation for offering world class services using skilled printing professionals and the best quality raw materials.
DocuMedia Group is a unique collection of graphic communications specialists with a remarkable range of individual expertise and experience in printing, imaging and information rendering of all types.
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