The high demand of pressure-sensitive adhesives (PSAs) in the automotive, electronics and packaging materials industry is a major factor driving the growth of the global pressure sensitive adhesives market. Reduction of electronic devices, increased adoption of radio frequency identification (RFID) labels for better inventory management, increasing demand for low emission and light weight automotives, flexible packaging materials and low cost of PSAs are some of the major opportunities in the pressure sensitive adhesives market.
The global pressure sensitive adhesives market can be categorized on the basis of product type, applications and regions. Based on product type, the global pressure sensitive adhesives has been divided into water based PSA, solvent based PSA, hot melt PSA and radiation cured PSA. Based on application, the global pressure sensitive adhesives market can be classified as industrial tapes, specialty tapes, medical tapes, labels, graphics and others
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Globally, tapes are the largest end-use application segment of pressure sensitive adhesives in terms of volume demand. Among various pressure sensitive adhesives by product type, water based PSAs dominated the global pressure sensitive adhesives market by holding more than 60% of the market share in 2014.
Pressure sensitive adhesives (PSAs) are non-metallic materials used to bond different materials, mainly on their surface, through cohesion and adhesion. Heat or water is not required to apply the adhesive. The adhesives occupy the largest market share in the adhesives business. Pressure sensitive adhesives can match with a variety of substrates and are either permanent or removable.
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Porter analysis identifies competitive forces within the market
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