Business these days rely heavily upon technology and digital marketing. Carrying out online business without ecommerce is not an option in today’s highly competitive market. Electronic commerce is basically trading or facilitation of trading in products or services using computer networks, such as the Internet or online social networks. It draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, inventory management systems and automated data collection systems to make interaction and operations easier as well as faster.
The Modern times the impact of ecommerce is such that by the end of last year, approximately 69% of Australian buyers made cross-border purchases primarily from Credit and debit cards. Plastic money is the most popular digital payment method, with 85% of Australians using them. Hence electronic commerce should be used in such a way that business becomes free from technical obstructions. This requires marketing agency which has sufficient knowledge of the market and the ongoing trends. When it comes to finding the best digital marketing agency in Melbourne, Digital Trendz appears to be the most viable option. It uses e-commerce effectively and makes buying/selling procedure faster. Since there are no restrictions regarding timings, buying/selling continues 24/7. Customers can easily select products from different providers through online marketing without moving around physically. Moreover when there are no geographic limitations, reach to customers is enhanced. Digital Trendz engages in facebook advertising in Melbourne , facebook marketing in Melbourne , use of magento web designs , online marketing and digital marketing in Melbourne too..
Low operational costs and better quality of services by Melbourne based Digital Trendz adds to the feasibility of internet marketing. Opting ecommerce to carry on online marketing reduces obstructions and makes it a smarter choice.
Since there are pros and cons to all phenomena, ecommerce is not free from challenges. Any one, good or bad, can easily start a business. There are many bad sites which eat up customers’ money. As there is minimum chance of direct customer to company interactions, customer loyalty is always on a check. There is no guarantee of product quality. There are many hackers who look for opportunities in online marketing, and thus an ecommerce site, service, payment gateways; all are always prone to attack. Digital Trendz takes care of transactions through safe channel. Another big challenge in internet marketing and digital marketing is of customer fragmentation but thanks to the accessibility Digital Trendz brings, consumers have access to more buying opportunities than ever before. Today our phones give us immediate access to more retailers through online marketing. Internet marketing has beyond a doubt boosted competition. If you’re a big company, you may be scared because niche boutiques are well-positioned to gain market share. If you’re a small company, you may be excited about the lower barriers to market entry and growth. Digital Trendz studies the requirements, challenges and opportunities of the market to make your company more competent in the field along with the tools like digital marketing and online business. When you do facebook advertising, facebook marketing or other social media promotions in Melbourne and other cities as well, your reach extends gradually.
Fragmentation is manifested in consumer behaviour and market response. In both developed and emerging markets, there is a wider variety among consumers now than at any time in the recent past. Growth is evident both at the top of the market (where more consumers are spending for higher-quality food and other packaged goods) and at the lower end (where an increasing number of consumers are concentrating on value). Melbourne based Digital Trendz builds 1:1 customer relationships in a world where other marketers still use orthodox tactics because interaction is the key to success in this ever changing business scenario. Hence it is advisable to trust reliable digital marketing agency like Digital Trendz to get a better hold of the market through ecommerce.
Aditya Singh Thakur is the Managing Director of Digital Trendz. He is a Digital Strategist, Visionary of Information Technology and Services Melbourne, Australia. Previously he worked at Dream Consultancy, Melbourne. He possesses strong Technical background in software and hardware technologies. Aditya completed his Masters of Business and IT (MBIT) graduate from University of Melbourne. His specialties include Business to Business Sales, Software Solution Sales, Relationship Management, account Management and Account Mapping. He has been a SEO consultant, UX/UI consultant and Project Manager. Aditya worked in Dream Consultancy from May 2012 – March 2014 (1 year 11 months) Melbourne, Australia. Also he worked in BDM – Website Solutions, Melbourne IT from April 2010 – April 2012 (2 years 1 month) Melbourne, Australia. He has been IT Systems Officer at University of Melbourne. Tenure of work was from august 2007 – April 2010 (2 years 9 months). Aditya worked as a Business Development Executive at Accel Frontline Limited (May 2004 – January 2007) and Project Engineer in HEG Ltd (November 2002 – May 2004). He received Best New Talent award in Oct ’04.
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