As long as you are providing a service, there will always be a ceiling on how much you can earn that is based on the number of hours you can work in a week. Even if you hire an assistant and/or raise your rates, you are only raising the ceiling a little higher. The way you can blast that ceiling sky-high is to package your brain into info products and sell them online.
Developing info products to sell online has become the main source of income for some people, who devote their time to collecting and preparing information for easy perusal by users, for a price. So how does one make money from information products?
Ive got the info, youve got the money
With info products, you don’t have any limit on the number of information products you sell. While your service will always be limited by the amount of time you have to give face to face, your information product can teach countless numbers of people.
Another advantage of packaging your brain into info products is that you can develop your brain into more than one product. Your packaged brain can be sold on your website and at your public speaking events as CD sets, e-books, paper versions, recorded online seminars, DVDs, and so on. Because you will be developing a loyal client base who wants to learn more and more from you, you will be able to feed this hungry audience with your info products.
Getting in the loop
You can offer package options. Because you know each step of your system, you can offer your customers options. People are MUCH more likely to make a purchase if they have options. By giving your customers choices, they can purchase what is right for their unique situation. Your clients may decide to do one option now and add something else later. The nice thing about this is your customers get RESULTS and you don’t have to work as hard because you have a SYSTEM
Always offer options that set your customers up to work with you on a continuing basis. For example, a professional organizer could set up one package that includes an initial consultation, a clutter analysis, four weeks of room-by-room organization, and then four weeks of one-on-one work with the customer to teach them how to create systems of organizations. This option could include a Clutter Free Tips and Workbook.
Developing info products to sell online is particularly advantageous for the provider, due to the economies of scale related to electronic data. Working with digital data means you do not need warehouses or stockrooms for books and papers, just a room or a corner for storing electronic copies of files and an Internet connection. Transmission is electronic so it is quick, and you do not need to have multiple copies to sell. This means you save on storage, shipping, and time. Just remember to find some way to secure your products against illegal duplication so you can keep your profits high.
By harshahars from Pixabay