Here’s a brief background on Jeff West and Brian Garvin:
Jeff West and Brian Garvin are online entrepreneurs with a successful combined history of over 17 years of helping other people succeed from their own business. They run a website called MLMReviewKings.com, where they give free, useful information on a variety of companies and related topics to the MLM profession.
So what is the company that Brian Garvin and Jeff West promote?
Brian and Jeff both are successful MLM leaders promoting Trivita, which is an innovative opportunity that is built around the concept of combining traditional direct response marketing and television advertisements with MLM to create a synergistic concept they coined called ‘co-operative marketing.’
In co-operative marketing, instead of having to get customers yourself, you simply purchase customers from the company, who acquires them through traditional advertising venues. The benefit to co-operative marketing is simple – it allows you to get customers without doing much work – all you have to have is money.
So this is also the downside to Trivita – if you aren’t equipped financially to spend thousands of dollars per month on customers, there’s not going to be much of a place for you.
So should you join Brian Garvin and Jeff West in their Trivita business?
That depends entirely on you. One benefit I can give Trivita is that simply put they are extraordinarily unique as a company. In fact, I currently know of no other opportunity where you can pay the company to get customers for you.
A little over a year ago now, I actually subscribed to Brian and Jeff’s newsletter, and read a book about MLM that they wrote. The next day, I got a call from Brian and we had a long conversation about MLM, Trivita, and the concept of co-operative marketing.
Brian gave me the feeling that he is a sincere, passionate leader who is really willing to go the extra mile and help his downline out. If you’re looking to get involved with Trivita with a leader who can teach you how to market your business online, Brian Garvin and Jeff West would be the best leaders to join.
So is joining Trivita a good idea?
Personally, I think it is more lucrative to be involved in a Network Marketing company where you don’t have to continually buy customers to get to the top of the comp plan. Although I feel that the Trivita business model can be lucrative for the right person, I also believe that there are about 10 better MLM opportunities that have better compensation plans, simpler customer acquisitions techniques, and more importantly, they simply are less of an investment to get started.
Contrary to the reports of a bunch of clever marketers, MLM is as alive and well as ever, and is still the easiest way to create passive wealth. That being said, do your own research, speak with Jeff and Brian, and decide for yourself. Network Marketing is a profession, and it takes hard work and education to succeed long term.
Now what should you do, after reading this article?
To be honest, it’s more important to learn how to recruit and prospect in the twenty first century than it is to learn how to spot the right company – because you’ll run into the same obstacles in Trivita that you will in the newest, greatest company.
Success in this industry comes from learning how to market your business in a way that is attractive, fun, and simple, and takes advantage of the technology that’s available to the modern network marketer.